Case Study: Senior Home Care by Angels

🏢 Client Overview

Senior Home Care by Angels Hamilton is a trusted provider of in-home senior care services. Their goal is to offer compassionate, professional assistance that helps seniors remain independent in the comfort of their own homes. Operating in a competitive industry, their challenge was standing out in local searches and increasing visibility to the families who need them most.

🔍 The Challenge

When the team at Senior Home Care by Angels Hamilton first partnered with Page Pros, they faced three main issues:

• Inconsistent local rankings on Google Maps and local search results
  
• Low visibility in the top 3 (“Map Pack”) positions for key services
  
• Limited traffic and calls being generated from local search

Despite offering exceptional service, their online presence didn’t reflect the quality of their brand.

💡 Our Local SEO Strategy

Page Pros implemented a customized Local SEO campaign focused on:

• Google Business Profile (GBP) Optimization
  
• Keyword-rich local content creation
  
• High-quality local citation building
  
• Ongoing reputation management and review acquisition strategy
  
• Technical audits and fixes for NAP (Name, Address, Phone) consistency
  

We also used heatmap tools and local tracking data to monitor and refine progress on a monthly basis.

🚀 Results: 3 Years of Growth & Dominance

Over the past 24 months, Senior Home Care by Angels Hamilton has seen outstanding improvements:

📊 Google Maps Rankings:

• Achieved Top 3 rankings for 30+ of the industry’s most competitive, high-performing keywords.
  

Dramatic shift from sporadic visibility to consistent dominance across their target service areas

🔎 Local Search Visibility:

• Over 400% increase in visibility in the Map Pack
  
• Consistently appears in local searches across mobile and desktop, a critical factor for in-the-moment searches
  
  

📞 Leads and Engagement:

• Call volume from GBP listings more than tripled
  
• Marked increase in website visits and direction requests

Enhanced trust and credibility through a streamlined review strategy

📣 Client Feedback

“We’ve been working with Page Pros for almost 2 years now, and the results have been nothing short of exceptional. Within just 3–4 months of starting, we saw a significant increase in both phone calls and website clicks coming directly from Google — and it hasn’t slowed down since.

Thanks to their Local SEO strategy, we now rank in the Top 3 on Google for over 40 keywords related to our services. That level of visibility has been a game-changer for our business.

Their team is incredibly professional, honest, and genuinely goes above and beyond to support us — not just with SEO, but with all areas of marketing. We've worked with other companies before, but Page Pros is by far the most effective and affordable marketing investment we've ever made.

Highly recommend them to any business looking to grow their online presence and generate real results.”

— Operations Manager, Senior Home Care by Angels Hamilton

✅ Conclusion

This case study is proof that with the right Local SEO strategy, even businesses in highly competitive industries can achieve significant and sustainable growth.

Page Pros continues to manage and optimize their digital presence, ensuring Senior Home Care by Angels Hamilton remains the go-to provider in their region.

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